Making the Most of Bridal Shows: A Wedding Planner's Guide to Success
As a wedding planner who has attended hundreds of bridal shows over the years, I've seen how these events can transform the planning process – but only if you approach them strategically. Here's my insider guide to maximizing your time and getting the most value from every bridal show you attend.
Before the Show
Start with a game plan. Take time to review the vendor list and highlight the categories you're actively seeking. Are you still hunting for the perfect photographer? Need to nail down your florist? Make a priority list of who you want to meet.
Bring your planning essentials:
A dedicated email address for wedding correspondence(EX: thejones2026@gmail.com)
Pre-printed labels with your name, wedding date, email, and phone number
A small notebook or planning app for taking notes
Your calendar to schedule follow-up appointments
A comfortable pair of shoes – you'll be doing lots of walking!
Photo by Shalae Bryd Photography
During the Show
Timing is everything. Arrive early when vendors are fresh and ready to give you their full attention. Start with your must-meet vendors first, before decision fatigue sets in or you get overwhelmed by options.
Don't rush through conversations. While it's tempting to collect every business card in sight, focus on making meaningful connections. Ask thoughtful questions about their experience, availability, and approach to weddings. Pay attention to how well they listen and whether their communication style meshes with yours.
Take photos of displays or setups that inspire you, but also jot down notes about your conversations. Trust me – after meeting 20 vendors, details start to blur together!
Making Smart Decisions
Beware of high-pressure "show special" tactics. While many vendors offer legitimate show discounts, don't feel pressured to sign contracts on the spot. It's perfectly acceptable to say, "I need to discuss this with my partner/family and review my budget."
That said, if you find a vendor you absolutely love and they're offering a significant show discount, come prepared to put down a deposit. Many popular vendors book up quickly, especially for prime wedding dates.
Photo by Shalae Bryd Photography
After the Show
Within 48 hours of the show, sort through your materials and follow up with your favorite vendors. They'll be impressed by your promptness, and you'll have a better chance of securing your preferred date.
Create a spreadsheet or document to compare vendors, noting:
Initial impression and compatibility
Price range and packages
Availability for your date
Special offers or show discounts
Unique services or standout features
Pro Tips From Years of Experience
Consider attending multiple shows, especially if you're in the early planning stages. Each show has a different vendor mix, and you'll gain valuable perspective on your options. For a full calendar of Arkansas 2025 Bridal Events check out our previous post HERE.
Don't bring too many people with you. One or two trusted advisors is perfect – more than that can lead to confusion and overwhelm. Choose companions who understand your vision and budget.
Take breaks during the show to process what you've seen and review your notes. Find a quiet corner to sit down, have some water, and check your priority list. This helps prevent decision fatigue and keeps you focused on your goals.
Photo by Eliza Marie Visuals
The Real Value of Bridal Shows
Remember, these events aren't just about finding vendors – they're about getting inspired and educated about your options. Pay attention to current trends, creative ideas, and practical solutions you might not have considered.
The best thing about bridal shows is the efficiency – you can accomplish in one day what might otherwise take weeks of individual appointments. With these strategies in hand, you're ready to make the most of every show you attend.
Most importantly, try to enjoy the experience! This is an exciting part of your wedding planning journey. Take it all in, ask lots of questions, and have fun envisioning your perfect day.
